Family Owned Business Takes a Hit by Corporations Due to the Economy

When Keith Gingrich was only 12 years old, he spent his free time helping around his family’s business, Verl’s Salads. Often times he found himself cleaning up after a day of work or riding along in the trucks for deliveries.

Gingrich’s grandparents started the business, passing on the ownership to family over the years. Gingrich is now a part owner, sharing it with his brother.

 

But the business has felt a hit since the drop in the economy over the past few years, forcing them to make changes in the way that the company is run.

“We have more part time employees now than we ever did. It helps with the costs,” Gingrich said.

The company has been suffering a loss of customers to big corporations that have the ability to lower their prices.   

“Lot’s of customers go out and buy the lowest prices possible. We have to make cuts in our budget other places to keep up with the big companies' low prices.”